As of right now there is a few very helpful things people can do to not loose point.
1) Ensure that you have a long point (I know this should be obvious, but you never know). I understand that the short point also shuts off microwarp drive, but the range difference can be huge, it also puts you in range for them to shut off your MWD and that is bad.
2) Minmatar boosting (Skirmish warfare links) Having a boosting alt in system greatly increases your point range. Remember, if you don't have it, your opponent probably will, at least until they nerf off grid boosting.
3) Understanding your ranges. You want to make sure that your optimal is a bit inside of your point range. If your point is 22km, try to make your optimal be around 18-19k to give yourself a buffer.
4) Keep your opponent interested: As a kiter your opponent should be mostly just chasing you around. Make sure your not allowing him to do so, while being aligned. If you do this you can actually allow point to fall off for a few moments, then quickly grab him again if he does try to align.